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Is there a business case for creating a better traveler experience?

Is there a business case for creating a better traveler experience?

Blog posts   •   Oct 22, 2018 16:03 GMT

Leading organizations know there’s a strong business case for putting traveler experience at the center of their strategy. Data shows it improves retention, boosts performance, and even lifts the bottom line. These lessons now need to be applied to travel, says CWT’s new Senior EVP Chief Travel Experience Officer. Here, he tells us why.